Serious about marketing?

The UK job market is crowded and competitive. You’re increasingly competing not just against applicants from the UK, but from all over the world. That's aside from the regulatory and technology pressures that now face most marketing professionals.

If you really want a long and successful career in marketing, qualifications are no longer a 'nice to have'. They are a must have. If you're serious about marketing, you need to start marketing yourself – and we have qualifications to help you, no matter what your situation.

Our qualifications start at the most fundamental and can take you through to postgraduate and eventually Chartered status. You start at the level that's right for your skills and experience.

Introductory Certificate in Marketing

The Introductory Certificate provides a good grounding in the fundamentals, such as the purpose of marketing and its constituent elements and is relevant for those in non-marketing roles including secretarial, events management or administrative.

Professional Certificate in Marketing

The qualification builds marketing knowledge across the board and includes skills like how to collect, analyse and interpret customer data. This qualification is aimed at junior marketers such as marketing assistants and co-ordinators; existing marketing managers without formal marketing qualifications; and those who make marketing decisions (for example, the MD or sales manager in a smaller organisation).

Professional Diploma in Marketing

The Professional Diploma provides critical skills at an operational level, like writing and executing marketing plans. It’s relevant to operational and departmental managers; business development and account managers; and brand/product managers.

Professional Postgraduate Diploma in Marketing

The qualification focuses on the big strategic issues like customer centricity and its importance to corporate culture. This qualification is for strategic marketing managers and marketing/brand directors.

Click here to see an exam paper for the Professional Certificate in Marketing

Click here to see an exam paper for the Professional Diploma in Marketing

Want to find out more or discuss your queries?

You can email us on qualifications@cim.co.uk, or telephone us (during UK office hours) on +44 (0)1628 427120 (quote ref 'get qualified 08') and speak to a qualifications advisor.

Need more information for your employer? Click here